The Virginia Flower & Garden Expo

The Virginia Flower & Garden Expo is the Commonwealth’s most comprehensive event of its type. Co-produced by the Virginia Horticultural Foundation and Virginia Media, the Expo promotes horticultural education for everyone from professionals to the weekend enthusiast.

Event Snapshot

Date:

January 24-26, 2020

Location:

Virginia Beach Convention Center

Sponsorship/Vendor Ranges:

$15,000 – $500

Attendance:

4,000 (Ticketed)

Promotional Marketing Plan:

Print Campaign in The Virginian-Pilot, Daily Press, VA Growler, & Distinction
Display Campaign on pilotonline.com
Organic and Paid Social Campaign on various social media pages

About the Audience

The average market value of owned homes amongst “gardeners” in Hampton Roads is $301K
The average household income of “gardeners” in HR is $88K

Source: Scarborough Nielsen, 2019 Release 1

Event Snapshot

About the Audience

Sign Up for the Virginia Media Newsletter