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Military Family Festival

Military Family Festival provides our local military families with a day of appreciation and fun. Each October the festival vibrates with an entertaining kid-friendly fall theme and cool activities while our vendors share lots of Halloween treats.

Event Snapshot  

Date:

October 25,  2020

Location:

Virginia Beach Convention Center

Sponsorship/Vendor Ranges:

$595 – $10,000 

Attendance:
3,100
 
Promotional Marketing Plan:
  • Print Campaign in The Virginian-Pilot, Daily Press, The Flagship Newspaper, and Peninsula Warrior
  • Digital Campaign on pilotonline.com
  • Organic and Paid Social Campaign on various social media pages

About the Audience

  • 38% of all military families have  children under five years old; 38% between ages 6 – 11; 39% between ages 12-17

  • Total household income of military families in Hampton Roads is $92K

    Source: Scarborough Nielsen, 2019 Release 1